Mettre paris en bouteille


Pour le lancement de Mademoiselle Rochas par Rochas, une scénographie immersive a recréé un Paris idéalisé, invitant influenceuses et journalistes à vivre l’univers du parfum. Chaque espace faisait écho à un lieu emblématique de la capitale, incarné par des expériences sensorielles : mixologues, portraitistes, musiciens et compositions florales rythmaient la visite. J’ai réalisé un reportage photo événementiel complet afin de documenter l’expérience, valoriser la direction artistique et produire des visuels destinés à la communication de marque et aux relations presse.

Pink Mademoiselle Rochas perfume logo decorated with dried flowers and butterflies on a white wall.
Le Marche aux fleurs display with pink flowers in vases and vintage wooden crate styling.
Clear glass vessel filled with fresh raspberries and pink roses in an elegant table setting.
Modern living room with pink accents, exercise equipment, and wall-mounted TV displaying content.
Woman in dark blazer holding beautiful pink and peach floral bouquet while smiling.
Floral arrangement workshop with pink and white blooms in an elegant interior setting.
Someone holds a greeting card with musical notes illustration during a special occasion at an indoor event.
Two fashionable friends having a conversation near a bright window while one holds a bouquet of fresh flowers.
Person examining a pink item at a floral event with designer accessories and blooming flowers in background.
Art supplies and illustrated postcards featuring Parisian buildings spread on a wooden desk.
Fashion portrait on a Parisian balcony featuring mint green tie-front blouse and denim.
Elegantly wrapped flower bouquet with pink paper and white ribbon tied around fresh spring blooms.
Pink cocktail garnished with flowers on a mirrored surface with floral decor.
Woman in houndstooth coat holding beautiful bouquet of pink and white flowers at indoor event.